Cosmopolitan China: Fashion Meets Virtual Worlds

Tools

Blender

Unreal Engine

Photoshop

Description

A fashion editorial for designer Xijia Cheng, with models shot against greenscreen and composited into a virtual world. The styling direction came first — I built the digital environment to match.

I designed and built the virtual world from the wardrobe reference and shoot materials, then recreated the practical lighting from on-set photographs inside the digital scene so composited subjects would read as naturally in the environment. One assistant supported the virtual background work.


credits

Fashion design, creative direction, styling & producer @xijiacheng_
Photographer @shanefang_
Hair & MUA @ringopuff
VFX @hereiskerker @abbeyab_68
Model @fimeonfire
Lighting @jang_wonswian
Styling Assistant @jiaxunlii
Assistants @yue__wu__ @shuang_elsie @abbeyab_68